Future Leaders 2022 - Applications Open NOW

APPLICATIONS OPEN NOW

Future Leaders is back for its fifth year and it’s clear that making the cut matters. Every year, we shine the spotlight on up-and-coming female, non-binary and gender non-conforming leaders in the ad industry in order to eradicate barriers and bias and drive progress.

Being on the list is more than recognition, in many cases – it’s a chance to be seen on the industry's stage for the first time. Research has revealed that the number of female creative directors sits at around 24-26%, an improvement on last year but not a dial far enough.

Looking at intersectional data, the number of Black/Muslim female creative directors runs at 0.5%. To date, we have featured one non-binary creative. Since 'you can't be what you can't see', this list counts.

Nominate yourself, or someone you know, now!

 

 

WHAT BEING ON THIS LIST HAS MEANT...

'[Being on the Future Leaders list] has had an incredible impact on my career and my self-confidence. It gave me a platform to be seen and heard and opportunities opened up directly from being recognised as a future leader.'
Resh Sidhu, Global Director of Arcadia, Snap

'Being named a Future Leader came at a great time for me and helped give me the self-belief I needed to go for and take the ECD role I’m doing now.
Imogen Tazzyman, Executive Creative Director, McCann

'It’s a real badge of honour because it recognises your achievements beyond just the work - and the contribution you’re making to help progress the industry.'
Shirin Majid, Executive Creative Director, Vice Virtue

We checked on five list-makers to find out how their careers progressed...

 

 

CALLING ON ALL BRANDS TO SEVER THEIR AD SPEND WITH RUSSIA

In a time of war, advertising revenue counts. At Creative Equals, we work with clients looking at DEI as part of their media spend. Rob Rakowitz, WFA’s Initiative Lead for GARM says: 'The Russian invasion of Ukraine risks reshaping the global order and changing the face of Europe. Unlike previous conflicts, the scale of digital media and the rise of disinformation as a state tool has made many platforms potential battlefields in which marketing is an inadvertent combatant.'

Of the 31 global brand owners representing $43bn in global ad spend who responded, three in four have reallocated, reduced or cut spend altogether.

'WFA calls on all members to review and reconsider their current media and marketing investments in Russia, in particular with those media outlets that are close to or effectively part of the Russian administration.' says CEO Stephen Loerke.

In a time of war, with a people-first mindset, ad revenue is a weapon.

 

 

1/3 OF RISE TICKETS SOLD ALREADY!

That was FAST. Thanks to everyone that has bought a RISE ticket. The reaction has been overwhelming so far, with 30% of tickets sold already. We have a STELLAR line up and will be exploring what leadership means in 2022. Come away with know-how to supercharge your career.

RISE2022 is made possible by our forward-thinking, change-making sponsors and partners:

EXCLUSIVE SPONSORSHIP PACKAGES AVAILABLE
If you are interested in sponsoring RISE 2022, please email emily@creativeequals.org.

 

 

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